Global changes start Locally.
labor and Delivery hospitals
babies born annually
maternal Deaths per 100,000 Live Births
"Shifting and Uplifting Culture Through Education"
Gerria Coffee, CLC CD CHW CBE MH MA
Genesis Birth Services Founder
Business owner, founder, full spectrum doula, lactation consultant, midwife apprentice, station operations manager, radio program director, on-air personality, writer, web designer, and motivational speaker: Gerria ‘Mz Coffee’ Coffee balances her numerous professional titles as a serial entrepreneur with personal roles as a wife and mother of virtually home-schooled twins, a pre-school aged toddler, and a breastfeeding infant. She founded Genesis Birth Services where the mission is to provide culturally competent and equitable support to the families often underserved and under-represented populations in pregnancy, childbirth, and breastfeeding.
Mz Coffee first recognized the lack of representation for people of color in the birth service profession when having experienced her own struggles with finding support after giving birth to twins. SpiltMilk.mom, an online educational resource for families, was launched to affect change combating the lack of representation and resources for families of color. Wanting to have a larger impact on the community, Genesis Birth Services was launched. Since its inception, Genesis Birth Services has maintained an active presence in the birth industry that resulted in numerous requests for Mz Coffee’s expertise in centering equity in birth and breastfeeding support both locally and regionally. Mz Coffee is currently the president of PA Doula Commission and sits on the Advisory Board for the Healthy Start Center for Urban Breastfeeding. She is also an active consultant to Healthy Start of Pittsburgh, a non-profit organization whose mission is to improve maternal and child health and a Keynote Speaker for DONA International: The World’s Largest Organization for Doulas. Mz Coffee has led training sessions for Allegheny Health Network’s hospital administration and was an expert panelist for UPMC’s Black Breastfeeding Week.
Media company SpiltMilk, which is home to spiltmilk.mom, the online resource that started Mz Coffee on the path of birth and breastfeeding support launched the digital broadcast radio station, WSPM SpiltMilk Radio. Coffee’s media and marketing experience as the Hip Hop editor for Beyond Race Magazine and grass roots marketing with Fueled by Ramen Records, paired with her birth and breastfeeding expertise, has touted Coffee as a pioneer where media and birth work collide. WSPM- db SpiltMilk Radio is partnered with WXPI-FM radio located in North Central Pennsylvania which features SpiltMilk Radio on their airwaves every Monday evening discussing the latest news, announcements, and updates regarding maternal health, lactation support, and childbirth education.
Mz Coffee has been featured on several media outlets including NPR, PBS, and Romper and plans to continue shifting and uplifting culture through education with her radio broadcast, trainings, website, and speaking engagements while providing access to equitable care as she is on the path to becoming a midwife.
Meet our Affiliates & Partners
Genesis Birth Services can’t do what we do without people and organizations joining us in our mission. Thank you for being a part of changing lives with your partnership with our organization.